How do we empower women in the auto industry? GS3 CEO Lisa Lunsford addressed this question in her speech to the inaugural Automotive News Leading Women Conference.

As one of Automotive News’ 100 Leading Women in Automotive and founder of GS3 Global, Lisa should know. Emphasizing coaching fellow women in the industry is essential, according to Lisa. “A coach will bring out the better you…a coach reinforces and redefines…removes obstacles and challenges limited thinking.”

At the conference, LIsa also spent time in conversation with and giving career advice to young women from across the Detroit area.

The Automotive News Leading Women Network is “a community of automotive professionals, across all disciplines, working to educate, mentor and empower women currently in the auto industry, and promoting automotive careers as a rewarding option for a new generation of women business leaders.”